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GTM + AI engineering

Go to market systems
for revenue growth.

GTM services combining human expertise, custom AI software and automated workflows to win customers and grow revenue.

Find potential clients
Customer acquisitionRevenue growthGTM Engineering

Win clients.
Handle the growth.

GTM Engineering

Your next clients.

We find the right prospects and build the outreach that starts conversations.

Explore GTM Engineering
Client results
RE/MAX PortugalRE/MAX Atual

Engineering measurable commercial growth for a real estate agency.

After four months working with DotGrey.

Monthly leads
+197%
Monthly sales
5.3×

A connected system for finding your next clients.

Bring research, outreach and sales follow up together around the people most likely to need what you sell.

Spot the opportunity

  • Website activity
  • Hiring and role changes
  • Business growth
  • Ad engagement
  • Social engagement
  • Events and launches
DotGreyCustom AI engineering

Understand the prospect

Context before contact.

Research the prospect, check the fit and prepare a relevant approach.

  • OpenAI
  • Claude
  • Clay

Start the conversation

Targeted advertising

  • Google Ads
  • Instagram
  • Facebook

Direct outreach

  • Apollo
  • Outreach
  • Instantly
  • HeyReach

Content and conversations

  • LinkedIn
  • X
  • Reddit

Customer conversations

  • Intercom
  • Chatbase
  • Zoom
  • Cluely

Follow through

Bring replies, context and next steps into the CRM your team uses.

  • HubSpot
  • Salesforce
  • Attio CRM

Turn conversations into opportunities.

A clear view of who is interested, what they need and what happens next.

Be there before they’re ready to buy.

Most prospects aren’t buying today. We build GTM systems that keep your business on their radar, spot changes in their needs, and help your team start the conversation at the right moment.

It’s not magic. It’s DotGrey.

Find potential clients

From bottleneck to working system.

  1. Diagnose

    Find the bottleneck.

    Map the commercial or operational problem, the people involved, and the systems already in place.

  2. Architect

    Define what good looks like.

    Agree on scope, data access, approval boundaries, and measurable acceptance criteria.

  3. Deploy

    Build into the real workflow.

    Implement, test, and release working systems with the people who will use them.

  4. Operate

    Make the system better.

    Monitor behavior, learn from use, and prioritize the next improvement.

GTM + AI engineering

Two ways we help.
Built with your team.

You run the business.
We build what’s missing.

Engineers on your side.

We build it, deploy it and train your team to use it.

Meet DotGrey
The difference is in the delivery.

Built with you.
Delivered for you.

Swipe to compare

What you getDotGreySoftware subscriptionInternal hireAgencyAdvisor
Customer acquisitionResearch to outreachTooling onlyRole dependentScope dependentRecommendations
Custom AI softwareBuilt for your processProduct featuresSkill dependentScope dependentRecommendations
Your existing toolsConnected by usAvailable integrationsBuilt internallyScope dependentIntegration advice
ImplementationWe build and deployYour team sets it upYour team deliversAgreed deliverablesYour team delivers
HandoverCode and documentationVendor productInternal knowledgeContract dependentAdvice and plans
Ongoing improvementScoped with your teamProduct updatesInternal prioritiesRetainer dependentAdvisory sessions

Engagements vary by provider and scope.

Built for your business. Built to be operated.

Your systems, connected.

We work with the tools and data your team already uses. Integrations are designed around the workflow, not a predefined software bundle.

Scope you can evaluate.

Each deployment has agreed boundaries, acceptance criteria, and review points. Your team can see what is being built and why.

Ownership that is clear.

Infrastructure controlled by the client, documented decisions, and practical handover are part of scoping. Continued support is available when needed.

How we think about engineering
The founder

Pedro Abreu

Portrait of Pedro Abreu
Founder of DotGrey
Previously at TotalEnergies

Growth needs more than a strategy. It needs someone to build it.

Pedro is an engineer and the founder of DotGrey. Drawing on his experience at TotalEnergies, he brings a practical engineering approach to commercial and operational challenges. He leads a team that builds systems to help businesses win customers and manage their daily operations.

Talk with Pedro
Before we talk

A few useful answers.

Do you work with small and medium businesses?

Yes. We can help a smaller business build its customer acquisition process or implement AI for a specific task. We start with your goals, existing tools and budget, then agree a manageable scope. You can begin with one workflow, such as following up on enquiries or preparing documents, and expand when it proves useful.

What is GTM engineering?

GTM engineering connects who you target, why you contact them, what you say, and what happens next. We build the research, data, outreach, and CRM workflows that turn that strategy into daily execution.

What is forward deployed AI engineering?

It means working closely with your team to understand a real workflow, then building and integrating AI within that environment. The work includes evaluation, approvals, monitoring, and handover, not just a prototype.

How are you different from an AI automation agency?

We start with the commercial or operational constraint and engineer the surrounding system: data, integrations, permissions, evaluations, and ownership. AI is one component when it helps solve the problem.

Can we hire DotGrey for just one service?

Yes. An engagement can focus on acquisition, a specific AI workflow, or revenue execution. Combining disciplines is useful when the problem crosses those boundaries, but it is not a requirement.

Do you work inside our existing technology stack?

That is the starting point. We assess the tools, APIs, data access, and security constraints you already have. Any proposed new infrastructure or vendor is discussed before implementation.

Who owns the code and infrastructure?

Our delivery approach favors repositories controlled by the client and infrastructure. Ownership, licensing, access, and external dependencies are specified in the engagement agreement.

Do you offer ongoing support?

Yes, through a scoped ongoing engagement. The systems covered, engineering capacity, monitoring, and support expectations are agreed in advance.

Do you work with US companies?

Yes. We work with B2B teams in the United States and Europe. Working hours, collaboration cadence, and access requirements are agreed during scoping.

How long does an engagement take?

The timeline depends on scope, integrations, data readiness, and access. We define milestones after discovery rather than promise a universal delivery window.

How is an engagement priced?

Deployments are scoped around the work and acceptance criteria. Ongoing engineering is based on agreed capacity and responsibilities. The first call helps establish whether there is a fit and what needs to be scoped.

Let’s engineer your
next stage of growth.

Tell us what you’re trying to build, where execution is slowing down, or which commercial system needs to work better.